Mid Show is an original IP we created to showcase how gaming can become culture. We designed unique concepts, brought together the right partnerships, and turned them into top-performing broadcasts.

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With Kick as media partner and sponsors including Krafton Games, Akbank, Intel, and Excalibur, Mid Show proved that original cultural formats can deliver both massive reach and seamless brand integration.

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Each season featured one major live show, with three different concepts produced across four editions in a single year. Every broadcast went straight to #1 on Kick, engaging millions and setting a new benchmark for gaming entertainment in Türkiye.